Kim Kardashian admits she hasn’t kept up her appearance during the coronavirus quarantine.
In an interview with mom Kris Jenner to promote their new KKW x Kris fragrance, the “Keeping Up with the Kardashians” star opens up to Refinery 29 about how her personal hygiene and beauty routines have suffered because of increased responsibilities at home.
Due to school closures caused by the COVID-19 outbreak, parents — including Kardashian herself — are stuck with the demanding yet rewarding task of homeschooling their children.
“It’s not always glamorous,” the mother of four told the outlet on Wednesday. “There are so many days I don’t even brush my hair or get to shower, as it’s a different type of task when you’re now having to homeschool your kids and figure it all out."
Though noting that her “hair is a mess,” the reality TV star did put on a face when filming “KUWTK” — which made her feel “really good those days.”
“I felt like a whole different person when I finally got up and got it together,” she added.
While Kardashian has made a name for herself in recent years for being a prison reform advocate — i.e., when she played an instrumental role in the June 2018 sentence commutation of nonviolent drug offender Alice Marie Johnson — she is now using her platform to help children affected by the pandemic.
From the KKW x Kris launch date of April 15 through May 5, 20 percent of proceeds from her entire KKW Fragrance website will be donated to “Blessings in a Backpack,” a nonprofit organization aimed at eliminating childhood hunger. While the charity’s main mission is to provide elementary school students with food on the weekends, they have now had to adjust their operation since kids are no longer in class and given weekday meals.
“We want to do as much as we can, and I feel blessed to still launch products that can benefit that,” Kardashian told Refinery 29.
Last month, Kardashian’s inclusive shapeware line SKIMS donated $1 million to help families amid the global health crisis.
“I am so grateful to all of you who have supported SKIMS since we first started six months ago,” Kardashian said in a statement. “It’s been a dream of mine for so long, and has only been possible because of your love for what we do. Our six-month anniversary has fallen in the middle of a global crisis, so more than ever, it’s our responsibility to give back and do what we can to help others.”